What is a Persona?

A Persona is a fictitious personality intended to represent a "sample" SouthWare user.  The ultimate goal of business software is to help people achieve their goals, and personas help explain how this happens.  These example personas help explain features of the software (including portals designed specifically for each persona) and relate these features to real-life goals and uses. 

Each SouthWare persona includes a brief overview of:

• Job responsibilities and Personal goals
• Challenges
• The most likely SouthWare portal used
• Other modules and features used
• Questions/answers typical for this type of user

How can I learn from a Persona?

Simply pick the persona(s) from the menu at the top that overlap your work responsibilities and explore the challenges/solutions presented.  By exploring the fictional situation with a persona you can quickly see how the persona's goals are achieved in SouthWare and compare your situation with the sample.  You'll understand the areas of SouthWare that are most useful to you and have insight into the best way to meet your goals.